Prof. Dr. Sarah Diefenbach
Professor
Economic Psychology and Human-Technology Interaction
Postal address:
Leopoldstraße 13
80802 Munich
Research interests
- Effects of technology on well-being and social interaction
- Social robots and assistive technologies
- User experience evaluation and design
- Psychology of self-improvement and motivational products
Academic Career
- since 2015
- Professor of Economic Psychology and Human-Technology Interaction, University of Munich
- 2009-2015
- Research assistant in the field of “User Experience and Ergonomics in Design”, Folkwang University of the Arts
- 2012
- PhD, University of Koblenz-Landau
- 2011-2012
- Research assistant in the field of “Psychological Ergonomics”, University of Würzburg
- 2007-2009
- Research assistant in the field of Economic Psychology and Human-Technology Interaction, University of Koblenz-Landau
- 2002-2007
- Diploma in Psychology, Technical University of Darmstadt
Selected publications
- Diefenbach, S. (2022). Social norms in digital spaces: Experience reports on wellbeing and conflict in the teleworking context and implications for design. Zeitschrift für Arbeitswissenschaft. https://doi.org/10.1007/s41449-022-00332-8
- Diefenbach, S., Christoforakos, L., Ullrich, D., & Butz, A. (2022). Invisible but Understandable: In Search of the Sweet Spot between Technology Invisibility and Transparency in Smart Spaces and Beyond. Multimodal Technologies and Interaction, 6(10), 95. https://doi.org/10.3390/mti6100095
- Christoforakos, L. & Diefenbach, S. (2022). Technology as a Social Companion? An Exploration of Individual and Product-Related Factors of Anthropomorphism. Social Science Computer Review, 41(3), 1039-1062. https://doi.org/10.1177/08944393211065867
- Tretter, S. & Diefenbach, S. (2021). The Buffer Effect: Strategic Choice of Communication Media and the Moderating Role of Interpersonal Closeness. Journal of Media Psychology, 34(5). https://doi.org/10.1027/1864-1105/a000320
- Gertz, M., Schütz-Bosbach, S., & Diefenbach, S. (2021). Smartphone and the Self: Experimental investigation of self-incorporation of and attachment to smartphones. Multimodal Technologies and Interaction, 5(11), 67; https://doi.org/10.3390/mti5110067
- Diefenbach, S. & Anders, L. (2021). The Psychology of Likes: Relevance of Feedback on Instagram and Relationship to Self-esteem and Social Status. Psychology of Popular Media, 1(2), 196–207. https://doi.org/10.1037/ppm0000360
- von Terzi, P., Tretter, S., Uhde, A., Hassenzahl, M., & Diefenbach, S. (2021). Technology-mediated experiences and social context: Relevant needs in private vs. public interaction and the importance of others for positive affect. Frontiers in Psychology, 12. https://doi.org/10.3389/fpsyg.2021.718315
- Ullrich, D., Butz, A., & Diefenbach, S. (2021). The development of overtrust: An empirical simulation and psychological analysis in the context of human-robot interaction. Frontiers in Robotics and AI, 8. https://doi.org/10.3389/frobt.2021.554578
- Ullrich, D., Butz, A., & Diefenbach, S. (2020). The eternal robot: Anchoring effects in human's mental models of robots and their self. Frontiers in Robotics and AI, 7. https://doi.org/10.3389/frobt.2020.546724
- Diefenbach, S. & Müssig, A. (2018). Counterproductive effects of gamification: An analysis on the example of the gamified task manager Habitica. International Journal of Human-Computer Studies, 127, 190-210. https://doi.org/10.1016/j.ijhcs.2018.09.004
- Diefenbach, S. & von Terzi, P. (2022). Digitale Gesellschaft neu denken: Chancen und Herausforderungen in Alltags- und Arbeitswelt aus psychologischer Perspektive. Kohlhammer.
- Diefenbach, S., & Hassenzahl, M. (2019). Psychology in product design. In: K. Gangl & E. Kirchler (Eds.), A research agenda for economic psychology. Edward Elgar Publishing.
- Diefenbach, S. (2019). Wieso zwei halbe Stück Kuchen dicker machen als ein ganzes. Psychologische Denkfallen entlarven und überwinden. mvg.
- Diefenbach, S. & Hassenzahl, M. (2017). Psychologie in der nutzerzentrierten Produktgestaltung. Mensch – Technik – Interaktion – Erlebnis. In F. C. Brodbeck, E. Kirchler & R. Woschee (Hrsg.), Die Wirtschaftspsychologie. Springer.
- Diefenbach, S., & Ullrich, D. (2016). Digitale Depression: Wie neue Medien unser Glücksempfinden verändern. mvg.
- Diefenbach, S. & Borrmann, K. (2019). The Smartphone as a Pacifier and its Consequences. Young adults' smartphone usage in moments of solitude and correlations to self-reflection. In Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems (paper 306). New York, NY, USA: ACM. https://doi.org/10.1145/3290605.3300536
- Diefenbach, S., Christoforakos, L., Maisch, B., Kohler, K. (2019). The State of Prototyping Practice in the Industrial Setting: Potential, Challenges and Implications. In Proceedings of the 22nd International Conference on Engineering Design (ICED19), Delft, Netherlands. https://doi.org/10.1017/dsi.2019.176
Selected interviews and talks
- Podcast 'Gesunde Gestaltung', 09/2022: "Zur Gestaltung von Erlebnissen, Bedürfnisorientierung und Robotik"
- 'Geht da noch was?'-Optimierungs-Podcast, ZEIT, 08/2022: "Wie Sie eine gute Balance zwischen Büro und Homeoffice finden"
- Podcast Deep Dive 06/2020: Über den Digitalisierungsschub in der Corona-Pandemie
- ARD alpha Campus Talk, 06/2020: "Digitale Etiquette - Technologievermittelte soziale Normkonflikte im Alltag"
- Talk Vogue Business 03/2017: "Likes" in den sozialen Medien - für viele inzwischen wichtiger als reale Erlebnisse"
- Article CBC 02/2017: "Selfie Paradox: People want fewer selfies on social media but keep posting selfies themselves"
- Article Frontiers Blog, 02/2017: "We like taking selfies but not looking at them"
- Interview Wirtschaftswoche, 01/2017: "Das Smartphone ist wie ein Glücksspielautomat"
- Interview Tages Anzeiger, 12/2016: "Facebook macht unzufrieden"
Selected research projects
- "VEREINT - Sich VERbundEn fühlen durch INTeraktive Technologien", funded by BMFTR (German Federal Ministry of Research, Technology and Space)
- "MOVEN - Motivationale und Verhaltensändernde Nachhaltigkeitstechnologien", funded by BMFTR (German Federal Ministry of Research, Technology and Space)
- "Gina – Hochwertig gestaltete Interaktionsstrategien für Service- und Assistenzrobotik", funded by BMFTR (German Federal Ministry of Research, Technology and Space)
- "PerforM – Personalities for Machinery in Personal Pervasive Smart Spaces", funded by DFG (German Research Association) as part of SPP "Scalable Interaction Paradigms for Pervasive Computing Environments" (SPP 2199)
- "Aesthetics of Performative Interaction for Pervasive Computing Environments in Public Spaces", funded by DFG (German Research Association) as part of SPP "Scalable Interaction Paradigms for Pervasive Computing Environments" (SPP 2199)
- "ProFI - Zielgerichtetes Prototyping für gesteigerte Innovation", funded by BMFTR (German Federal Ministry of Research, Technology and Space)